Supporting your event

Sponsorship opportunities

Kaiser Permanente strengthens its external presence by taking a strategic approach to sponsorship of events and conferences. This differentiates us in the marketplace, helps highlight our core values, and showcases our physicians’ and employees’ skills and leadership regarding important public policy and community issues.

Our partnerships with local organizations align with our mission and also promote the mental, physical, and social well-being of people throughout the Mid-Atlantic region. Many of these alliances are created through our event sponsorships, which support vital community programs and services and address issues that affect the community’s overall health. Our sponsorships invest in events that bring the community together and increase public understanding and support for Kaiser Permanente’s brand and mission.

Sponsorship process and timing

Please see below timing requirements for sponsorships:

  • For general events, please submit your application at least 60 days prior.
  • For galas/formal events, please submit your application at least 90 days prior.

After submission, please expect to hear from us within 30 days.

A sponsorship review committee reviews all applications; you will be notified of their decision by email. In some cases, we may require additional information or further discussion with the applicant to reach a final decision. Submission of a proposal does not guarantee your event will be sponsored.

Exclusions

Kaiser Permanente only sponsors events in states or regions where we operate medical centers. These include Maryland, Virginia, and Washington, DC.

Additionally, we are unable to support or sponsor the following types of activities and organizations:

  • Endowments or memorials
  • Political or partisan political activities
  • Fraternal organizations
  • Field trips
  • Individuals
  • International or social organizations
  • Employees’ personal affiliations
  • Activities, events, or programs that produce or market alcohol, tobacco, pharmaceutical products, and firearms or have a risk for personal injury.

NOTE: Kaiser Permanente typically does not sponsor or support religion-based activities or organizations, but we may fund faith organizations that provide secular programs to benefit the broader community. Organizations must have an eligible 501(c)(3) Internal Revenue Code (IRC) status.

REQUIRED: All applicants are required to have a documented non-discrimination policy which prohibits discrimination in its programs, services, policies, hiring practices, and administration on the basis of race, color, ethnicity, age, gender, national origin, ancestry, gender identity or expression, sexual orientation, marital status, or physical or mental disability.

SPONSORSHIP CATEGORIES

Community Health

Community Health sponsorships may only be made to 501(c)(3) organizations whose missions and work aim to improve the health of individuals or communities. Specifically, Community Health sponsorships must align with one or more of Kaiser Permanente’s common areas of focus, which involve creating healthier school environments, affordable housing, food security, access to non-medical supportive services, economic opportunity, poverty alleviation, and related issues.

SPONSORSHIPS ARE BY INVITATION ONLY.

Community Relations

Community Relations proposals must provide the opportunity to create long-term value and sustainable relationships. We are prioritizing opportunities in Anne Arundel County, Baltimore County, Charles County, Northern Virginia and Loudoun County.

Focus areas

  • Core comorbidities: diabetes, cancer, heart disease, stroke support, and Alzheimer’s/dementia.
  • Arts & Culture
  • Festivals & Fairs
  • Sporting & Active Living
  • Conferences & Convenings
  • Mental Health
  • Education

Additional requirements

  • Organization has been established for a minimum of 5 years
  • Demonstrates alignment with at least one focus area outlined above
  • Organization is in good standing and compliant with all applicable laws and regulations
  • Final impact report delivered within 30 days to include post event data

Proposals should demonstrate how the activities will contribute to the health and wellbeing of our communities. Proposals outside of our criteria cannot be considered.

The Community Relations sponsorships portal is closed through July 2026.

Sponsorship application process
Sponsorship application process

Applications are by invitation only.

  • For general events, submit your application at least 60 days before your event.
  • For gala/formal events, submit your application at least 90 days before your event.

We will respond to your application within 30 days of receipt.

NOTE: We are no longer accepting sponsorship requests for 2026.